Another bailout for the SABC?

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4 July 2019, Cape Talk, Sara-Jayne King

 

William Bird, director of Media Monitoring Africa, agrees.

They speak to the majority of people in our country and they’re the only ones who offer vernacular language programming to the majority of people.

— William Bird, Director – Media Monitoring Africa

Bird says there’s global evidence to support the idea that a viable public broadcaster creates trust and credibility across all media.

Any country that has an effective, fully functioning public broadcaster, the media sector generally tends to be a lot healthier.

— William Bird, Director – Media Monitoring Africa

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