What Children Want: Children’s Choices in Programming

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The Media Monitoring Project (MMP)’s research with children and media challenges a number of preconceived ideas about children’s programming, how it is understood, and how it should be regulated. The study aimed to give practical realisation to children’s right to participate in all matters that affect them, as outlined in the Convention on the Rights of the Child. The research was conducted as part of the MMP’s submission on the draft licence conditions of the SABC, and was supported by Save the Children Sweden. The findings have potentially far-reaching implications for ICASA, in line with the best interests of the child.

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